It's a Pricey LifePricing a condo is the most important part of the marketing process. You want to get as much for the property as you can, but if you set the price too high, you can frighten off qualified purchasers. Your Realtor can tell you the selling price of condos similar to yours. Pricing strategy depends on market conditions and it is different in a buyers' market than it is in a sellers' market. If your condo is over priced, the marketplace will reflect that to you. When a property fails to sell in a reasonable period of time, you and your Realtor should have a frank discussion to determine whether too high a price tag is the reason. Your Realtor will also be getting feedback from other Realtors who have shown your condo. Remember that price is only one factor. You might consider ways you can make the property easier for the Realtors to show or make cosmetic fix-ups that are needed. The problem may be some combination of factors, including an overly optimistic asking price. Our agents here at Sand Key Realty S & R, Inc. are here to help you with your future. Please give us a call at any one of our three convenient locations: 740 S. Gulfview Blvd., Clearwater Beach, (727-443-0032), 309 Belleview Blvd., Belleair at (727-461-4200) or 2701 Gulf Blvd., Indian Rocks Beach (727-595-5441).
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